Building Loyal Customers with Coupon Marketing

Coupon subscriptions are a cost-effective way to market and build your business with a solid, loyal customer base. Offering your customers a regular coupon marketing e-mail, featuring a coupon from your business, will help you build your database and promote more frequent visits to your retail store or online business.

Building an e-mail list is crucial to your success, and offering e-mailed coupons is the best way to grow it, quickly. By offering a coupon subscription, you’re making a deal to offer good discounts, regularly, in exchange for the customers email address. E-mail is still the trusted method to reach your audience through their inbox, giving you the ability to reach a large number of people in a few minutes.

Once you’ve built your database from interested customers, it’s time to start sending coupons. Couponler.com gives you the ability to create a coupon in a few minutes and send it out. This means you can e-mail your coupon on a Monday afternoon and see it brought in that afternoon. Coupon marketing through email puts you in direct contact with your customer.

Timing your coupon email is critical to establishing a long term relationship with your customer. Being present in the inbox at the right place and the right time can influence a customers decision on where to eat dinner that night. Stay in touch with regular incentives to build long term loyalty.

Email coupon subscriptions are changing the way we market our businesses and stay in touch with customers. The best customers want to return regularly and coupons help them achieve this.

Sing up for Couponler.com and add that fishbowl of business cards today.

How to Make a Coupon Title Attract New Customers

Keep it Simple.

There’s an art to communicating a message in 5-8 words. That’s about how many words you should use for your coupons. Something about the classic “Buy One Get One Free” that makes it easy to remember.

Make an Offer.

The “Deal Explosion”, started and ended by Groupon, brought on a new expectation or standard for coupon titles. “$50 of Food for $25″ introduced a new style of coupon. It was developed to reference pre-purchased credit (at a huge loss to the business owner) but can now be used in the context of the purchase. “$50 of Pepperoni Pizza for $25.” Why not?

$50 of Good Chinese Food for $25

Make a Coupon
We invite you to visit our restaurant anytime before Friday, December 14th. Bring in this coupon to save $25 on $50 worth of food.
Expires:
December 14, 2013
Address:
2844 Main Street
Your Town, CA 91360
Phone: 999-999-9932

Invite a Guest.

“Bring a Friend and Save 50%”: Another variation of “Buy One Get One Free”. In 6 words invited two new people to our business. We’ve created an event to be attended at a discounted offer.

Close the Deal.

“Bring a Friend Tonight and Save 50%”. With social media platforms, we can make bigger offers on a shorter notice. We can test a promotions. We can create a sense of urgency and close the deal.

You’ve discovered how to make a coupon title attractive. Make a Coupon online and share it in minutes.